Sponsor Luca Magnussen
Become part of Luca’s journey
From go-karting to GB4 – and now McLaren Trophy Europe 2026
Luca Magnussen has taken the first major steps in international motorsport. From his years in go-karting, through GB4 and now to McLaren Trophy Europe 2026, where he competes in a McLaren Artura Trophy Evo on some of Europe’s most iconic race circuits.
This journey is only possible because strong sponsors and partners have already chosen to support him. Now, even more companies have the opportunity to become an active part of the team around Luca.
Visibility on car, clothing, social media and website
Become part of a strong motorsport network
VIP, race weekends and go-kart events
Sponsorships can be tailored to level and needs
Luca’s journey so far
Every season has been another step forward – and the sponsors have helped create the foundation.
The beginning
Go-karting
Like many professional racing drivers, Luca began his journey in go-karting. This is where the foundation was built: racecraft, technique, competitive instinct and the ability to perform under pressure.
Next step
GB4
In GB4, Luca made the step from karting to formula racing. It gave him valuable experience with international motorsport, data, race weekends and professional driver development.
2026
McLaren Trophy Europe
In 2026, Luca takes the next major step: a full season in McLaren Trophy Europe. The championship features 10 races across 5 weekends in identical McLaren Artura Trophy Evo race cars.
Why become a sponsor?
Motorsport requires much more than talent. It requires professional equipment, technical support, data analysis, training, transport, accommodation, licences and a strong team around the driver.
As a sponsor, you help give Luca the best possible foundation to develop, perform and take the next step in his international career.
- You help a young Danish racing talent move towards the next level
- You become a visible part of the team around Luca
- You gain access to stories, content and experiences with motorsport as the focal point
- You become part of a growing sponsor and business network
What the sponsorship supports
- Race weekends
- Testing and training
- Tyres and wear parts
- Driver equipment
- Transport and accommodation
- Licences and entries
- Physical training
- Mental preparation
Sponsorships can be tailored to your wishes, needs and level of involvement.
What do you get as a sponsor?
A sponsorship is not only about support – it is about visibility, relationships and strong experiences.
Visibility
Sponsor logos can be included on relevant platforms and materials, depending on the scope of the sponsorship. Visibility can be created through the website, social media, posts, videos and race updates.
Content & storytelling
Motorsport creates strong visual content. As a sponsor, you can actively use Luca’s journey in your own marketing, employer branding or customer communication.
Experiences
Sponsors can get closer to motorsport through race weekends, VIP experiences, networking events and go-kart events.
Sponsorships can be tailored
All sponsorships are welcome – and can be adapted to your company’s wishes, needs and ambitions.
Visibility Partner
For companies that want to support Luca’s journey while gaining visibility on digital platforms, the sponsor overview and selected social media activities.
Team Partner
For companies that want a closer relationship with the team, ongoing content, sponsor updates and the opportunity to activate the sponsorship towards clients or employees.
Event & Networking Partner
For companies that want to combine sponsorship with experiences – for example a VIP race weekend, corporate event or go-kart event with Jan and Luca Magnussen.
VIP & Corporate Events
Invite clients, partners or VIP guests to an exclusive McLaren Trophy race weekend. Get close to the McLaren Race Centre, the team, the cars and the atmosphere around the race.
Networking Event & Go-Kart Event
Create a different kind of day for clients, partners or employees with go-karting, a talk, lunch and motorsport inspiration with Jan and Luca Magnussen.
Become part of the sponsor team
Luca is already supported by a number of companies that all help create the foundation for his continued journey in international motorsport.
View the current sponsors – and get a sense of the network your company can become part of.
Should your company join the journey?
Whether you are looking for visibility, networking, client events or a closer partnership around Luca Magnussen’s career, we can put together a sponsorship that fits your company.
Contact the team and learn more about the opportunities to become a sponsor of Luca Magnussen.
